Engineering Studio Engineering Studio Configurable e-commerce with custom cart and visual product builder
Choros is an e-commerce platform for premium interior and home goods, where every product can be customised — fabric, finish, dimensions, and material — before it lands in the cart. A default WooCommerce experience could not support that depth of configuration or the visual storytelling the brand needed. Kukarika delivered a custom WooCommerce + ACF build: a fully bespoke product configurator with image-driven fabric/texture selection, a redesigned cart, and a streamlined checkout — wrapped in a brand-led, photography-first storefront.
A premium home-goods brand whose products live or die by configurability — and a default WooCommerce cart/checkout that simply doesn't express that.
Customers need to pick fabric, texture, finish, and dimensions per product — with visual previews, not dropdowns.
Product detail pages had to be photography-driven, with selections updating the hero image live.
Default WooCommerce cart was too generic — needed brand-led layout that surfaces customisation choices per line item.
Reduce friction without losing required fields for tax compliance, shipping, and order tracking.
Catalogue managers must add new fabrics, textures, and variants without code changes.
Hundreds of high-resolution product + fabric swatch images optimised for fast load.
A custom WooCommerce + ACF build with a visual product configurator, a rebuilt cart and checkout, an editor-friendly catalogue, and performance tuning for an image-heavy commerce experience.
A premium e-commerce experience where the customisation is the product — not a buried option deep inside a settings dropdown.
The Choros e-shop is a custom WooCommerce build where the configuration experience is the headline feature — not an afterthought. By replacing the default cart and checkout with brand-led flows and adding a visual product builder driven by ACF flexible content, Kukarika delivered an e-commerce platform that matches the premium positioning of the brand and the depth of configuration its products demand.